AWARD WINNING STRATEGIC MARKETING CONSULTANCY FOR FMCG FOOD AND DRINK BRANDS

We GROW BRANDS through
simple, tailored
marketing STRATEGY 

Trust us, we know marketing strategy and it doesn’t need to be complicated.

SOME OF THE Brands we’ve helped

Projects have included market and consumer segmentation, targeting and positioning, innovation, NPD development and launch plans, full marketing strategies and consumer research.

A black and white logo for Penguin
A black and white logo for Birds Eye
A black and white logo for Coop
A black and white logo for The Wine Society
A black and white logo for Anchor Butter
A black and white logo for The Sauce Shop
A black and white logo for Cocio
A black and white logo for Kingsmill
A black and white logo for Lurpak
A black and white logo for Whyte & Mackay
A black and white logo for Merry Hill
Little Freddie Logo
C&C Group Logo
Jacksons Logo
Fentimans Logo
The Big Black Door team delivered a simplified marketing strategy for the Badger Brewery

Simple marketing strategy, brilliantly executed

There’s no mystery to successful marketing – just a straight-forward, focussed strategy. Because when it comes to growing brands, simple is always better. 

Big Black Door works with FMCG food and drinks brands of all shapes and sizes to create robust marketing solutions that drive business growth and set brands up for long-term success.  

Whether you’re a scale-up company wondering where to go next or an established brand that needs an expert second opinion from a client-side marketer, we’re your CMO without the overhead. 

We’ve been exactly where you are now. We’ve grown some of the world's biggest brands, and we know what it's like to deal with internal politics, retailer demands, and the pressure to drive growth, often with limited resources. Big Black Door helps you avoid rookie mistakes, maximise your resources and efficiency and achieve greater results.

HOW
WE CAN
HELP

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Strategic
planning

  • Marketing strategy

  • Market orientation

  • Launch strategy

  • Comms strategy

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Brand
management

  • Brand positioning

  • Brand tracking

  • Category management

  • Communication development

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Fractional chief
marketing officer

  • Strategic direction

  • Organisation/department structure

  • Marketing capability

  • Marketing performance 
and ROI

With over 40 years of experience in FMCG, Big Black Door are the marketing consultancy your business needs

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    Practical Experience

    With a background in client-side board-level marketing, we know what works and what doesn’t. You can rely on us for practical, time-saving and error-averting advice. You wouldn’t let someone who has never fixed a machine before loose on your production line, no matter how many books they’d read on the subject. So why would you do the same with your marketing? 

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    Strategically Simple

    Simplicity is BBD’s philosophy. Our straightforward yet strategic approach cuts through the noise and achieves proven results for brands like yours. If you’re confused by the amount of conflicting advice out there and have no idea where to turn, BBD offers unbiased and sound strategies to help you scale.  

  • A black and white image of a team

    Specialist Teams

    The BBD team is a trusted partner for many world-leading brands that need world-class solutions. No matter your project requirements, we have the specialists to make them happen. Our associates range from media agencies to research experts to creative directors and everything in between, meaning you’ll always get the best person for the job. 

Meet the team
UK Business Awards Logo

HOW
WE
work

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Assess

It all starts with a clear understanding of your business, the market, product, target audience and competitors. 

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Strategise

Next, we prioritise where we will play (and where we won’t) and develop a positioning to unlock growth. 

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Execute

Finally, we put everything into action. We decide which tactics to use. We set and monitor KPIs to ensure we’re on track to achieve our targets.

Ready to grow?

Partner with trusted FMCG marketing experts

Big Black Door creates practical, simple marketing strategies that will tranform your business. Whatever your marketing needs, we’re here to help.

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    “Working with Gareth felt like I’d finally been let in on the secrets behind successful brand marketing.​”

    Stephanie Meyer-Scott, Brand Strategy Director

  • A greyed out set of quotation marks

    “Having Gareth to support me in growing my brand was invaluable. The insight and skills he has gained throughout his extensive career in marketing and brand are impressive, but his ability to pass them on and use them to further develop someone else is where he is really amazing.”

    Pam Digva, Co-Founder of Sauce Shop

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